11 Really Simple Business Tips You Can Implement

11 Really Simple Business Tips You Can Implement

Here are 11 quick and easy business tips to gain a competitive advantage over your rivals and insulate yourself from the threat of new entrants in the market. 1. Focus on leads, not sales Of course, we all want to spark business growth and increase revenue. But the...
How Does Local SEO Work?

How Does Local SEO Work?

At a high-level Local SEO works like “normal” Google search. When someone does a search, Google scans through its index to provide the best results for that person’s query. What makes Local SEO unique is that Google uses a different set of ranking factors to rank the...
What is Google’s Map Pack & Why Should I Care?

What is Google’s Map Pack & Why Should I Care?

The Map Pack (also known as “The Local Pack”) is a set of 3 local business results… with a map of their locations pulled from Google Maps. For example, when you search for “Barber Boston”, Google has a Map Pack at the very top of the results. With the “normal” search...
What Do I Need to Start a Website?

What Do I Need to Start a Website?

So you’re considering building a website, but you’re new to this whole thing. You don’t even really know where to start. It can be easy to find yourself frozen before you get started if you don’t have a clear list of steps to guide you. To help you out, here’s a...